EFFECTIVE DATE: 
March 8, 2017

This privacy policy applies to www.optiwow.com, owned and operated by Pediatric Plus Optical, Inc., dba Optiwow, including its related companies, affiliates and subsidiaries (collectively “PPO,” “we,” “us,” “our”). This privacy policy describes how PPO collects and uses the personal information you provide on our web site: www.optiwow.com.  It also describes the choices available to you regarding our use of your personal information and how you can access and update this information.

Information Collection and Use

We collect the following personal information from you:
 

  • Contact information such as name, email address, shipping address, phone number
  • Unique identifiers such as username, password
  • Preferences information such as order history, marketing preferences
  • Additional details if product has a prescription such as Doctor’s name, and date of prescription
  • Demographic information such as age and zip code

We use this information to:
 
  • Fulfill your order
  • Send you an order confirmation
  • Assess the needs of your business to determine suitable products
  • Send you requested product or service information
  • Send product updates or warranty information
  • Respond to customer service requests
  • Administer your account
  • Send you a catalog
  • Send you a newsletter
  • Send you marketing communications


If you choose to add prescription details we will collect more information such as date of prescription and prescription notes including third party personal information such as the Doctor’s name. PPO stores this personal information for the sole purpose of processing your requested product and transactions. You may request that we remove this information from our database by emailing us at .
 

Information Sharing

We will share your personal information with third parties only in the ways that are described in this privacy policy. We do not sell your personal information to third parties.

We may provide your personal information to companies that provide services to help us with our business activities such as shipping your order or offering customer service. These companies are authorized to use your personal information only as necessary to provide these services to us.

We may also disclose your personal information:
 

  • as required by law, such as to comply with a subpoena, or similar legal process
  • when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request,
  • if PPO is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our Web site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information,
  • to any other third party with your prior consent to do so

User Access and Choice

If your personal information changes, or if you no longer desire our service, you may correct, update, amend or delete it by making the change on your account or by emailing our Customer Support at . We will respond to your request to access within 30 days.

We will retain your information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

If you wish to subscribe to our newsletter(s), we will use your name and email address to send the newsletter to you. Out of respect for your privacy, you may choose to stop receiving our newsletter or marketing emails by following the unsubscribe instructions included in these emails, or you can contact us at .
 

Tracking Technologies

Technologies such as: cookies, beacons, tags and scripts are used by Pediatric Plus Optical and our partners, which includes affiliates and marketing service providers. These technologies are used in analyzing trends, administering the site, tracking users’ movements around the site and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis.

We use cookies for our shopping cart, to remember users’ settings (e.g. language preference), and for authentication. Users can control the use of cookies at the individual browser level. If you reject cookies, you may still use our site, but your ability to use some features or areas of our site may be limited.

As is true of most web sites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP)addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and click stream data.

We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole.

We do not link this automatically collected data to personal information.

Third parties with whom we partner to provide certain features on our website or to display advertising based upon your web browsing activity also use Flash cookies or HTML5 to collect and store information. Various browsers may offer their own management tools for removing HTML5.
 

Security

The security of your personal information is important to us. When you enter sensitive information (such as health information) on our order forms, we encrypt the transmission of that information using secure socket layer technology (SSL).

We follow generally accepted standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security. If you have any questions about security on our Web site, you can contact us at .
 

Children

We do not knowingly collect personal information from children under 13. If we become aware that a child under 13 years of age has provided us with personal information, we will delete and terminate their information and account in our database.
 

Links to 3rd Party Sites

Our Site includes links to other Web sites whose privacy practices may differ from those of PPO. If you submit personal information to any of those sites, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any Web site you visit.
 

Social Media Features

Our Web site includes Social Media Features, such as the Facebook button and Widgets, such as the Share this button or interactive mini-programs that run on our site. These Social Media Features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the Feature to function properly. Social Media Features and Widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these Features are governed by the privacy policy of the company providing it.
 

Changes to This Policy

We may update this privacy policy to reflect changes to our information practices. If we make any material changes we will notify you by email (sent to the e-mail address specified in your account) or by means of a notice on this Site prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.
 

Contact Us

Optiwow
3200 SW 60th Court, Suite 103
Miami, FL 33155